Prime Experience
Cartwheel has overseen strategy, design, and production of Prime Video’s largest annual FYC Awards experience since 2023, consisting of 12+ events per year over 5 weeks. Our goal is to educate attendees on the craftsmanship that goes into each title, and deviate from the standard FYC playbook of themed vignettes and photo experiences. Each year, we build a custom theater and manage AV for all screenings, including DCP projection.
Results:
50%
YOY increase in nominations
30%
YOY increase in attendance
GOLD
Winner B2B Event Marketer Awards
BRONZE
Winner Clio Entertainment Awards
More